Flurry AppSpot is the first data-powered app advertising platform, that delivers agency-grade targeting, serving and reporting, and enables publishers to unlock the full value of their ad inventory. The app was released today by mobile app service provider Flurry.
Flurry AppSpot delivers agency-grade targeting, serving and reporting and is powered by Flurry Analytics data from over 160,000 applications across more than 500 million devices. With Flurry AppSpot, publishers can segment their audience more effectively, to manage highly-targeted campaigns to advertisers. At their turn, advertisers can target the segments that matter most to them, ensuring more effective campaigns.
With targeted audiences commanding double the CPM of untargeted audiences, audience insight is the key to dramatically increasing your revenues. AppSpot is powered by Flurry’s Big Data, which has audience insights gathered from more than 500 million app users. Flurry’s Big Data drives better ad relevance, more accurate demographics and the ability to segment audiences into the interest categories that advertisers want.
- Identify and target your valuable audiences
- Analyze performance by audience segment
- Flurry’s private cloud provides scale, reliability and security
Manage all of your demand effortlessly and let Flurry bring you more. Whether you sell direct, work with networks, or are looking forward to RTB, you can target, frequency cap, and manage all of your campaigns in the same workflow. Supplement your direct sales with available support from Flurry’s global sales team, who work with the largest agencies and brands worldwide. And our global ad ops team is ready to assist with campaign and yield optimization to maximize your revenue.
- Manage all your demand – network, direct, or RTB
- Available Premium Media Sales Service
- Available Network Revenue Optimization Service
- 24/7 Ad Ops Support
Free Adserving and Network Mediation
Why pay for adserving and network mediation when Flurry can deliver the capabilities, scale and reliability you want for free? Reduce your operating costs and pay us only when you use premium targeting to earn additional revenue. A lightweight SDK makes integration easy.
- Free adserving and mediation
- Incur cost only on premium-targeted revenue
- Easy to integrate