Email Marketing Archive
LiveIntent – Mobile Advertising Opportunities In Mobile Email Newsletters
Grinders, I’m feeling rather generous today so I wanted to quickly highlight a pretty cool source of mobile email traffic. Basically, LiveIntent is a turn-key premium email advertising solution. How It Works Reach your
How To Use Autoresponders For Your Email Marketing Automation
Grinders, We’ve been having some requests about email marketing lately so I thought I would whip one out for you. Luckily, I got a pretty cool visual to share also. Now, on the Grind
Obama’s 690 Million Dollar Email Campaign!
I thought this was really interesting. It has some great break-down information and points that are pretty crazy. According to Amelia Showalter, Director of Digital Analytics: We did extensive A-B testing not just on
My Email Signature Drives Leads And Traffic – So Can Yours!
On an average day, I send approximately 200+ emails. These emails can range from composed emails, to marketing guides to my email lists or just replies. However, I’ve touched on this topic before about
50 Retargeting Companies You Can Work With Right Now
Are you retargeting? If not, you’re missing out on a chance to re-engage with the dozens, hundreds and perhaps thousands of people who visit your website every day but failed to take a desired
Inbox’s Are Full And What Marketers Should Be Doing About It
It’s that time of the year when inbox’s start to overflow with marketing emails offering the latest Holiday deals. It is starting earlier than ever and inbox’s are bulging at the seams. They are
11 Great Tips To Build Your Email List
Building an email list and using it in your marketing is one of the best things you can do for your online business. It can provide more a consistent income and increase earnings. There
The Importance Of Optimizing Mobile Email Delivery
Open rates of email on mobile devices continues to rise and according to recent research, users tend to look at their emails on mobile devices around mealtimes. In an October 2012 study, TailoredMail analyzed
How To Split Test Your Email Marketing Campaign
Split testing or A/B testing is the process of comparing the effectiveness of two web pages, banner ads or other components of a campaign or website to determine which one has a better conversion
Aweber Now Allows Image Hosting – Now Send Email With Messages Stored On Your Computer
I found this in our large AWeber account this morning. Currently we have it on a couple of our accounts. AWeber now offers image hosting – you can store up to 100MB of images
Are Your Emails Mobilized? New Report Reveals 36% Of Email Opens Are Mobile
Chime! Whatever your alert/tone, one thing is for sure – we are surrounded by smartphones that alert us to different events on our phone: a new email, an SMS text, a calender reminder, appointment
How Are Marketers Using Email Today?
Email and the way marketers are using it is changing. Several years ago, it was one of the primary means of communication online. With so many other opportunities in social media to communicate and
8 Key Steps To Start Using Email In Your Marketing Mix
If you are marketing online and not using email in the mix you probably should be. It’s an excellent way to communicate with customers and is one more touch point that can help marketers
Autoresponder Basics – Why & How To Use Them For Marketing
This post may seem pretty basic to many readers, but based on the number of people who don’t use autoresponders or build lists, I’m pretty certain there must be a lot of people that
Email Marketing Mistakes That Will Kill Your Campaign
Email marketing is still a huge part of online commerce. The technology continues to evolve and autoresponder services like Aweber and iContact allow almost anyone to take part. While it may be easy to
How Often Should I Email My List? Answered
With all of the talk about social media and mobile, people tend to forget that email marketing is still an excellent way to communicate with and get customers to take action. Many would argue
8 Ways To Personalize Your Marketing Emails To Improve Performance
Personalizing your marketing emails is a great way to increase performance. People love to hear (read) their own name and everyone loves personal attention and to feel understood and special. Personalizing email also helps
7 Tips To Actually Get Your Emails Read By Your List
Email marketing is still one of the best ways to market online and with all of the tools and opportunities to grow lists, if you’re not doing it, you are missing the boat. For
Marketers Should Format Emails To Be Opened On Smartphones Too
So you built a list and use email marketing to sell things or to inform or elicit some action. For some time now, common wisdom has been that people preview email on their phone
How To Create And Email Newsletter – The Ultimate Guide + Aweber
If it’s one thing I used to hate, it was creating email newsletters. No matter if it was just a text-based email or an HTML email or both, I didn’t care for it much.